Privacy Policy

Last Updated: January 2023


M2X (“we”, “us” and “our”) has adopted this privacy policy (“Privacy Policy”) to demonstrate our commitment to protecting your privacy. In this Privacy Policy, we explain how we handle personal information about you or that you have provided to us that we gather, store, use and disclose through your use of (“website”) or the M2X Platform. This Privacy Policy will not apply to personal information collected by us offline, through other means or by any third party. Please read this Privacy Policy carefully. It applies to any personal information that you provide to M2X or authorise us to collect. By accessing or using this website or M2X Platform, you agree to the terms of this Privacy Policy

Unless defined herein, capitalised terms used in this Privacy Policy have the meaning given to them in the Carrier Transport Management System Terms and Conditions, the Customer Terms and Conditions, as the case may be.

Children Under the Age of 13
Our website or M2X Platform is not intended for children under 13 years of age. No one under age 13 may provide any personal information to or on the website or M2X Platform. We do not knowingly collect personal information from children under 13. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will promptly delete that information. If you believe we might have any information from or about a child under 13, please contact us at the contact information provided below.

Changes to this policy
We may amend this Privacy Policy as our business requirements change, or the law changes, by uploading a notice that the policy onto our website or the M2X Platform has changed. Any changes will apply from the time we upload the revised policy containing those changes to our website or M2X Platform and will apply to all personal information that we hold about you. Your continued use of the website or the M2X Platform is deemed to be an acceptance of those changes, so please check the Privacy Policy periodically for updates.

What personal information we collect

The personal information we collect will depend on your interaction with us. The personal information we commonly collect includes:

Contact details: such as name, title, address, telephone number, e-mail address;
Account information: your username and password;
Delivery details: including your delivery contact, location and delivery address;
Marketing: details of your marketing preferences;
Feedback: details of any feedback that you provide on us, our website, M2X Platform or our products; and
Technical information: this includes information that we automatically collect when you access or use our website (e.g., IP address, browser type, cookie information).

You are not required to provide us with any personal information that we request. However, if you do not do so, we may not be able to provide certain services to you.

When we collect personal information

We collect personal information from:

➢ you, when you provide that personal information to us, including via the website and mobile devices, through any registration or subscription process, through any contact with us, or when you buy or use our services and products;
➢ third parties, where you have authorised this or the information is publicly available
➢ we also may collect information about your online activities over time and across third-party websites or other online services (behavioral tracking).

If you provide us with any personal information about a third party (such as your suppliers, customers or sub-contractors), you confirm that you are authorised by the individual concerned to provide their personal information to us in accordance with this Privacy Policy and that you have informed them of their rights to access and request correction of their personal information.


We use cookies and analytics tools to monitor your use of the website. A cookie is a data file placed on a device when it is used to access the service. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our website. You may disable cookies by changing the settings on your browser, although this may mean that you cannot gain access to all the content and use all of the features of our website, mobile apps, the M2X Platform or linked sites. For further information about cookies, please visit

Third-Party Use of Cookies and Other Tracking Technologies We use Google Analytics, Segment, Lucky Orange, Intercom Google Tag Manager, and Hubspot to analyze the use of and improve the functionality of our website. For example, Google Analytics gathers information about Website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website for marketing and improvement purposes. We have hyperlinked the privacy policy above.

These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different Websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

How we use personal information

We will use your personal information (or the personal information you have provided to us about a third party):

➢ for identification purposes;
➢ to provide, operate, maintain and enhance the services and products we provide to you, or to third parties using our services and products to provide services to you;
➢ to facilitate your use of the website or M2X Platform, including your entry into, and performance of consignment contracts;
➢ to market our services and products to you, including contacting you electronically or by phone;
➢ to pay you for services provided by you to customers;
➢ to bill you and to collect money that you owe us or any person;
➢ to respond to communications from you, including a complaint;
➢ to protect and/or enforce our legal rights and interests, including defending any claim;
➢ to conduct market research about our services and products and statistical analysis;
➢ to comply with our legal and regulatory obligations;
➢ for matters related to bio-security;
➢ for analysing information in an anonymised or aggregated form, including to assist M2X in improving the website or M2X Platform, and for data analytics; and
➢ for any other purpose authorised by you or permitted by law.

We may communicate with you by text message, push notifications, email and other electronic means.
If you no longer wish to receive marketing communications, please contact us using the details in the Contact Us section below or follow the unsubscribe instructions contained in each electronic marketing communication.

Disclosing your personal information

We may disclose your personal information (or the personal information you have provided to us about a third party) to:

➢ another company within our group or any company that we are considering selling all or part of our business to;
➢ the counterparties of any contract or potential contract formed on the website or M2X Platform which you are party to;
➢ any business that supports our services and products, including any person that hosts or maintains any underlying IT system or data centre that we use to provide the website or our services and products;
➢ a credit reference agency for the purpose of credit checking you;
➢ any third party if the information is in a anonymised and/or aggregated form – for example, for data analytical or bio-security purposes;
➢ any other person authorised by law (e.g. a law enforcement agency); and
➢ any other person authorised by you.

We may disclose the physical pick-up locations and associated trading name(s) of a farm via the M2X Platform as provided to us by a Customer or Carrier, to assist with pick-up and delivery locations and obligations under a consignment contract, in each case in accordance with authorities held by that Customer or Carrier.

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly. If you at any point decide to opt out Google tracking technologies, please visit this link.

Promotional Offers from the Company. If you do not wish to have your contact information used by the Company to promote our own or third parties' products or services, you can opt-out by sending us an email stating your request to If we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions. This opt-out does not apply to information provided to the Company as a result of a product purchase, warranty registration, product service experience or other transactions.

Targeted Advertising. If you do not want us to use information that we collect or that you provide to us to deliver advertisements according to our advertisers' target-audience
preferences, you can opt-out by emailing your request to

We do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

Accessing and correcting your personal information

We will provide individuals with the right to access their readily retrievable personal information that we hold and to request a correction to their personal information, unless we believe such request would violate an applicable law or regulation or cause your information to be incorrect. Before a person exercises this right, we will need evidence to confirm that the relevant person is the individual to whom the personal information relates. In respect of a request for correction, if we think the correction is reasonable and we are reasonably able to change the personal information, we will make the correction. If we do not make the correction, we will take reasonable steps to note on the personal
information that the relevant person requested the correction.

If an individual wants to exercise either of the above rights, email us at The email should provide evidence of who the relevant person is and set out the details of their request (e.g. the personal information, or the correction, that the person is requesting).

We may charge the person our reasonable costs of providing to them copies of their personal information or correcting that information if such request is manifestly unfounded, excessive or repetitive.

Please note that it is your responsibility to ensure that the information we hold about you is accurate and up to date. We rely on you to update us if your personal information changes.

Protecting your personal information

We will take reasonable steps to keep your personal information safe from loss, unauthorised activity or other misuse. Please note however, the transmission of information on the internet is never completely secure. If you provide us with personal information over the internet, the provision of that information is at your own risk. While we take reasonable steps to maintain secure internet connections, if you provide us with personal information over the internet, the provision of that information is at your own risk.

If you post your personal information on the website or M2X Platform, you acknowledge and agree that the information you post is publicly available to counterparties of any contract or potential contract formed on the website or M2X Platform which you are party to.

If you follow a link on our website or mobile apps to another site, the owner of that site will have its own Privacy Policy relating to your personal information. You should review that site’s Privacy Policy before you provide personal information.


Personal Information that we collect is either held by us at our office (refer to the Contact Us section below) or elsewhere on our behalf. For example, some information we hold may be stored in secure databases on our behalf by third parties overseas. A business that supports our services and products, such as our hosting provider’s servers, may be located outside the United States. This may mean your personal information is held and processed outside the United States. The use of these services, and the transfer of information overseas (if applicable) will not relieve us of our obligations under this Privacy Policy.

Contact us

If you have any questions or requests relating to this Privacy Policy or personal information that we may hold about you, please contact us at: